Leader of the Brand

 

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Although the exact origins of the phrase “to a T” are unknown, and the fact that “T-shirt” is clearly at least 300 years too late, has no connection with the phrase and can’t be taken as a serious contender, our company’s Catch Your Limit T-shirt fits mom to a T.

TIP: If you read the opening sentence out loud, catch your breath before going any further. We don’t want to lose any readers or followers over this one long winded sentence.

My mom is right there at the top of my list of leaders who guided and helped me grow as a leader.

My dad and sister also share top billing in this regard!

What this means is that I won the Leadership Lottery when the stork decided to drop me off where it did.

I landed in the perfect place, with role models who had the courage to keep me, and the determination teach me the ways to of a true leader.

So, if other brands can have icons, celebrity endorsers, spokespersons, etc., I choose mom for Catch Your Limit. I say, when the shirt fits … wear it!

Unlike Betty Crocker, mom is for real.

Unlike a clown we all know, mom has been around and lasted longer than Ronald McDonald.

Unlike Tony the Tiger, mom’s actions speak louder than words. She didn’t just roar a sugarcoated, ‘They’re g-r-r-r-e-a-t!’  … she did whatever it took to lead people, teams and organizations to become g-r-r-r-e-a-t!.

When it comes to leadership, she still serves as the inspiration, the conscience and the guiding light for me and others who have been fortunate enough to have crossed paths with her.

When it comes to catching your limit, mom is the leader of the brand.

 

 

 

About Tom Laughon

Tom Laughon (Pronounced Lawn) is President of Catch Your Limit, an organization whose sole purpose is to guide and grow leaders. His journey from lead singer in a rock-n-roll band, to a successful career in marketing & advertising to consultant, strategist, keynote speaker, facilitator, professor and writer is a fascinating one. Headquartered in Richmond, Virginia, Tom and his team guide organizations, from start-ups to Fortune 500 companies to national associations, to "catch their limit" in areas such as leadership development, creativity, innovation, teaming and transformational change. His commitment to "practice what he preaches" has made Catch Your Limit a petri dish for round-the-clock discovery and learning. The firm's brand reflects Tom's personal brand: Fun, Inspirational, Strategic & Hot!

2 responses »

  1. The best leader I know! Amy had a project last week. I helped her and while we were working she said “I am so glad that Nel and Helen taught you Mom and you passed it on to me!” Helen and Nel are always with me and I am passing their leadership on to my children. I miss them everyday!

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  2. Priscilla & Bill Abbitt

    I love your writings about one of my favorite people ever, Helen Martin Laughn, leader of the pack! She is one of our great inspirationalists who always said to us “yes, you can!” ….and we did.

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